We just received three Used Belshaw TZ-17 donut proofers.  Pictures to come soon.  Please call us for more information!

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We get a lot of inquiries about new donut shops, so we put this together to help out.  We’re not going to lie to you, opening a donut shop can be really stressful.  It’s going to take long days, odd hours, and a large initial investment, but like any business, the rewards can be worth the risks. 

Step 1: Know Your Product

We get a lot of calls from people stating, “I don’t know a thing about donuts, can you tell me what I need?” If only it were that simple.  In order to be successful, you must know your product.  Think of the people you refer to as professions in your life - all go through a lot of training to be successful at what they do, and so should you.  We aren’t saying you have to go to school for 12 years in order to run a successful donut shop, but it’s not as easy as a single phone call either.  There are various routes you can take: consultants, franchises, or even working for a donut shop yourself for a year or two, but the underlying theme is that you need to know your product!

Step 2: Develop a Business Plan

Once you’ve gotten to know your product, you should ready to take on the world, right?  Well, maybe not just yet.  Ask yourself, “What are my goals and how am I going to accomplish them?”   It’s a simple question that will yield many answers.  Having a good business plan can also help you secure any additional capital you may need to get your shop running.

Step 3: Research Your Market

That’s right, time for the old cliché: location, location, location.  Check the demographics of your area.  What areas are experiencing the most growth?  What areas offer the most traffic?  Does it offer adequate seating?  You know you secretly have episodes upon episodes of Restaurant Impossible and Kitchen Nightmares on you DVR, so follow their advice.  You should also ensure that your building has adequate power for your equipment.

Step 4: Secure Your Equipment

Call B.A.K.E. Marketing.  Ok, so this is more of a shameless plug than an actual step, but hey, I’m a company man.

Step 5:  Surround Yourself with Talented People

You didn’t marry the first person who flashed you a smile and you shouldn’t hire the first warm body that walks through the door.  Your employees are an extension of you.  Take the time to interview and train people that are excited to be there and enjoy working with people.  After all you’ve been through to get this point, it is the investment will give you the greatest return.

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Check out a couple of our new arrivals!  Both are in great condition and waiting for a new owner.  Call and ask for Patrick or email us at the address listed on the contacts link.

Pitco 24RUFM Gas Donut Fryer - SOLD

Hobart HF190 Spiral Mixer - SOLD

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Today we would like to thank everyone who helps to fill our lives (and bellies) with delicious donuts. It takes a lot of hard and dedication to work through the early morning hours so we may enjoy our favorite morning treat. So stop by your favorite local donut shop and let them know how much you appreciate their hard work by purchasing a donut or two. We did!

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We just received a 2002 Hobart HO210G2 Double Rack Gas Oven!  Additional photos and details forthcoming.  Other recent arrivals include a Hobart H&I-4, Glimek 36 part divider/rounder, and a unique single door TZ-17.  If you're interested in knowing when we receive new items, please click on the news tab above and sign up for our newsletter.

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We hope you're enjoying the new bakemarketing.com! We just wanted to remind everyone that we are adding new products daily. One item not currently represented is our wide selection of oven racks. If you're looking for a rack, we've got it! Wide variety of Revent, Baker's Aid, Doyon, Baxter, Hobart, and more! Stainless steel and aluminum! Please contact us for more information.

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We officially launched our new website this week.  We've redesigned it to make it easier to navigate and view our products.  Take a look and let us know what you think.

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